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Core Values

What we believe

Clarity

Establish deep understanding through listening, research & analysis.

Creativity

Constantly challenge ourselves to create original and compelling work.

Innovation

Identify and adopt cutting-edge technology and techniques proactively.

Integrity

Value honest and mutually beneficial partnerships with our clients, employees and suppliers.

Salt Creatives Tree of Knowledge BookShelf

WE BELIEVE

TRUE CREATIVITY IS COMPELLING

Grow your brand with an award-winning creative agency in Singapore.

At Salt Creatives, crafting clear and compelling communication that stands out is our lifeblood. We design inspiring new ways to engage your target audiences, which balance bold experimentation with contextual nuance.

From digital to print advertising, email marketing to video animation and web development, our creative suite covers the full works.

WHAT OUR CLIENTS SAY

Quote Rad

“Thank you for the collaboration over the past 2 years. You’ve been professional, creative and a definite joy to work with. I appreciate your attention to detail, timely follow-up, and of course your creative approach in bringing life to the artwork that we produce.


My team and I have confidence in the quality of work that you all produce, and we really appreciate the work and support in crafting our campaigns.”

Wong Min Wei (Ms)
Product Specialist
Biosensors Interventional Technologies Pte Ltd

Quote Rad

“We are very grateful to all your timely and professional support in our digital outreach for past 18 months. Thanks, Tracy, Joanne and the whole team who have contributed so much in setting up the social platforms from scratch, developing the rich contents and maintaining the various platforms effectively.

The team has delivered great work with the limited budget. Will look out for opportunities to work together again.”

Anna Lee
Programme Executive
Fei Yue Community Services

Quote Rad

“I just wanted to drop you a thank-you note for your support on our new office opening video.

The video has been launched globally a few weeks back, we’re still receiving compliments from colleagues all over the world, not just Singapore.

One of our local directors – and another director in our headquarter office – even told us it’s the best video our company has seen in years.”

DC
External marketing & communications
Biopharmaceutical company

Quote Rad

“Adding another round of thank you to you and your creative team! It was indeed an awesome partnership. Hope to collaborate again in future!”

Z.S.
IT Marketing & Communications Specialist
Biopharmaceutical company

OUR 5-STEP APPROACH

This is our modus operandi

1

AUDIENCE ANALYSIS

Start with a deep analysis of your audience mix: their values and motivations, inclinations and inhibitions, and (for B2B targets) their varying roles in the purchase cycle.

2

CONSUMER JOURNEY MAPPING

Plot out the possible points of engagement, from customer awareness to brand advocacy.

3

CONCEPTUALISE & CRAFT

Mastermind the content, creative and communication strategy for generating a magnified impact. 

4

LIGHTS, CAMERA, ACTION

Develop communication and creative assets across different media channels and platforms.

5

OPTIMISE & SCALE

Review learnings and plan revisions for optimum ROI, based on campaign analytics and insights.

OUR Clients

Those Who Believe in Our Ability

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